From Halloween to the Anniversary of Scotch Tape

by Fan Bi 31. January 2010 19:55

We're pretty big on being transparent here at Blank Label. We want to have an honest relationship with you, we want to tell you when we're screwing up or gloat when we've done something well, it's just more interesting that way.

In honor of our three months from launch on Halloween, not so much in celebration of Scotch Tape's anniversary, but that's still cool, we thought we'd share some earlier versions of our site from the vault. Be warned ... some of these are pretty ugly

Main Site


What www.blank-label.com was on 30th of October 2009, the day before launch. Ha. Definitely makes us laugh. Honestly we're not exactly happy with our current site, hence still the BETA tag. We might keep it up for a while because it leads people to give us a lot of feedback, which in turn helps us improve. You'll see quite a few site improvements we hope you'll like in Feb.

 

 A design we toyed around with back when we thought selling custom suits online would be a good idea. It was a good design for your straight-up e-commerce site, but just didn't quite have the spice and bite we were looking for.

Custom Men's Dress Shirt Design App

 Before color was cool, and in fact before Zee, our Chief Hamster, and Alec, our Lead Artist, even joined the Blank Team. It seems like a good render, and a front and back view, but was actually really hard to get the fabric colors on the shirt, and probably would've taken forever to load.

The measurement tab here kind of shows you how little we used to know about our loyal shirt designers. Co-created custom men's dress shirts should be a fun process, having that 'Measurements' Tab and expecting guys to either know their body measurements or get a tap to measure themselves was just plain silly. We never quite figured out what we were going to put in that large 'Accessories' Tab either, we'll let you know when we do come up some interesting ideas. In respect to transparency, we'll be sure to run them by you first.

What We're Going to Show You Next Week

 Proudly listening to Matchbox Twenty's How Far We've Come if only we actually knew How Far We Have To Go.

Fan Bi, Chief Shirt, reporting on Blank Label updates on the co-creation blog.

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Comments

2/2/2010 4:48:09 PM #

chris noble

as a startup guy myself, i deeply respect the transparency you guys show to your community. new age companies have a tremendous advantage over old school ones by being honest with their consumer group, being able to better engage them, etc.

keep up the good work

chris noble United States | Reply

2/2/2010 10:15:48 PM #

Indigo Lee

This is a great post. It's always cool to look at the journey companies have been on, and seeing what hasn't been publicly shown before. It's amazing you guys have traveled this far in only 3 months. I'll be waiting with interest for the next 3 months!

Indigo Lee United States | Reply

2/4/2010 10:14:55 PM #

fan bi

hey guys - thanks so much for the kind words. we're super stoked that we're getting support for what we're doing and trust us when we say we're really excited about the new features we're going to be bringing live in the next 3 months. your feedback and suggestions have really made it all possible.

fan bi United States | Reply

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About the Men's Fashion Blog

Posts on Fashionable Things, Young Guys Doing Cool Shit, Our Connected Family, and What We're Up To at Blank Label